July 30, 2020
Instagram has been an essential part of many brand’s marketing strategies since its rapid rise in popularity in 2010. For the past 10 years, Instagram has […]
June 8, 2020
For people all over the globe, 2020 will stay remember as a tough year. The COVID 19 pandemic took a tow not only on our health […]
April 27, 2020
The Impact of COVID-19 on Digital Marketing Agencies
March 9, 2020
Remember Vine? Despite its tremendous initial growth, Twitter discontinued the six-second looping video app in 2016— just four years after its launch. We’ve seen apps such […]
January 29, 2020
Remember Vine? Despite its tremendous initial growth, Twitter discontinued the six-second looping video app in 2016— just four years after its launch. We’ve seen apps such […]
December 30, 2019
December 20, 2019
What mobile apps do you normally use for booking a taxi? Grab? Or Gojek? There are numerous taxi mobile applications (apps) companies that are […]
December 13, 2019
Have you ever tried using ‘giveaways’ in your social media strategy? Does it work? Undoubtedly, ‘giveaways’ are the best way to gain engagement from your potential […]
December 4, 2019
If you’re running a business, learning about the current marketing trends is crucial and being able to stay on top of where digital marketing is going […]
November 22, 2019
People love checklists. That’s because it is a good way to remind oneself of their to-do items and avoid making careless mistakes. But more […]
November 15, 2019
In terms of easily linking people from all different countries and cultures, technology has turned the world into a global village. Sharing information is more accessible […]
November 13, 2019
In order to generate sales leads easier and quicker, we have adopted technologies to help us do the tough work. With the spread of messengers, […]
November 12, 2019
There is a common misconception about attention that most marketers nowadays like to refer to: the average person has a shorter span of attention than the […]
October 25, 2019
Having a loyalty program is very common for businesses to attract and keep customers revisiting their stores. Research says that 40% of online shopping revenue comes […]
October 16, 2019
Make your website work smarter, not harder, to generate more qualified leads and customers. Learn how with the help of conversion rate optimization.
October 15, 2019
How often do you experience your business the way your customers do? Do you follow a consumer’s journey and see where there are friction […]
September 27, 2019
Though it may seem like an impossible feat to beat out Wikipedia for Google’s answer box spot, it’s completely doable. According to Google, “Featured snippets are […]
September 20, 2019
Source: The Weidert Group As a partner working with HubSpot for more than 6 years and one of the pioneers of adopting HubSpot in Singapore, […]
September 13, 2019
Snapchat still boggles the minds of many. An app, based around the idea of taking photos that you’ll only see for a few […]
September 11, 2019
With the popularity of digital media and User Generated Content, comes with the price of the spread of confusing and inaccurate messages, which is more popularly […]
September 9, 2019
Facebook estimates your ads’ performances by calculating both the positive and negative feedback from the ads. Therefore, it is important to have higher ad […]
August 30, 2019
August 24, 2019
Are you aware that Facebook launched a new tool this week? The main purpose of this tool is to give users better control […]
August 20, 2019
The long National Day/ Hari Raya Haji holiday was the best opportunity for local and global brands to involve themselves in the celebration and boost sales. […]
August 15, 2019
If you’ve been anywhere near the world of marketing in the last few years, you’ve probably heard of the term “buyer persona.” It’s tossed […]
July 26, 2019
If you’re a millennial, you might know the latest social media hype that people from Hollywood celebrities to even your 10-year-old niece is following – FaceApp. […]
July 18, 2019
Don’t let your customers get away! According to Google, visitors who experience a load time of seven seconds or more are 113% more likely to bounce […]
July 12, 2019
Did you know that 97% of marketers today use social media to engage with their audiences? Since marketing and social media is like bread and butter, […]
July 9, 2019
You might not realise it, but your headline could be the reason you’re losing traffic. In fact, on average, only 20% of those who read […]
July 4, 2019
Traditional search is starting to have to share a piece of the pie as an increasing number of voice search options are gaining a […]
June 27, 2019
Have you wondered why some Instagram accounts have many followers and likes, while your page is struggling to amass followers and attract the desired audience? Well, […]
May 13, 2019
Social Media is a Restaurant’s Best Friend and today, there are more reasons than ever for you to implement it to Grow your Business and […]
May 8, 2019
Email marketing has become an essential tool for businesses ever since the introduction of the Internet, and now even more so with the growth of Inbound […]
April 22, 2019
Instagram has 700 million monthly active users. There is no doubt that Instagram is one of the most powerful social media platforms you can use to […]
April 12, 2019
More and more marketers are turning to YouTube marketing everyday. YouTube has more than 1 billion users that spend hours on YouTube and generate billions of views […]
April 5, 2019
When it comes to being found online, Search Engine Optimisation (SEO) is the key. Learning SEO as a skill can be helpful for anyone who […]
April 3, 2019
Facebook is one of the most popular social networking platforms in the world! This is extremely good news for marketers because more users equal more potential customers. Let me […]
March 28, 2019
Search Engine Optimization is the process of improving your website ranking so that it attracts more visitors through the use of search engines. In Inbound Marketing, this is […]
March 22, 2019
So what is Artificial Intelligence or AI? Artificial intelligence is the study (and building) of systems that can make intelligent decisions which would be considered smart […]
November 16, 2018
November 15, 2018
October 30, 2018
Social Media is undoubtedly an extremely useful tool for lead generation. It serves as a platform to interact with different viewers and engage with them. If […]
October 23, 2018
October 10, 2018
The process of consistently producing quality content is termed as content marketing. You need not invest heavily in advertising. You can attract higher traffic to your […]
October 8, 2018
You might have heard of the terms inbound marketing and inbound methodology. By using such an approach, you can attract strangers who become visitors, and successfully […]
October 1, 2018
According to Wikipedia, telemarketing is a method of direct marketing in which a salesperson solicits leads to purchase their products or services, either over the phone […]
September 25, 2018
In today’s day and age, presentation is everything. Consumers want to hire companies that are modernized. By using inbound marketing strategies, potential customers will be able […]
September 21, 2018
Most businesses are aware that search engines can drive massive traffic to their web properties, and it is not just any random traffic, but traffic that […]
September 20, 2018
To some people, email marketing is an overlapping part of inbound and outbound marketing. “Spamming” is a word that is enough to scare people away from […]
September 19, 2018
Blogging is one of the easiest and cheapest ways to generate leads for your business. It might require some time to write quality content. However, with […]
September 14, 2018
The digital marketing revolution is here to stay as long as technology keeps evolving! With new technologies emerging every single day, digital marketers can never stop […]
September 13, 2018
As a small business owner in this digital marketing age, you probably know that one of the key elements to running a successful business is being […]
September 12, 2018
Search engine optimisation is extremely important for your business. It allows your website to be found by prospects when they type in certain keywords. Having your […]
September 7, 2018
LinkedIn can be a very powerful tool to consider when generating leads for your company. There are so many professionals on LinkedIn and it’s a […]
September 6, 2018
One of the most popular methods to generate leads is Search Engine Marketing (SEM) using Google Adwords. Google Adwords allows you to advertise certain keywords on […]
August 29, 2018
Today, more companies are gradually starting to understand that blogging is one of the ways to getting found online, converting visitors to leads, nurturing those […]
August 28, 2018
It is an open secret that social media has taken over every aspect of our lives and changed the marketing landscape forever. However, many B2B marketers still […]
August 23, 2018
Animated videos are engaging instruments that can assist you in storytelling more comprehensively. The fact of the matter is that 65% of people are visual learners, […]
August 21, 2018
Infographics are a combination of graphic design, content and data. Most marketers are not aware of the effectiveness of using infographics in their marketing strategy. If […]
August 17, 2018
Many people may know about Facebook but how many have actually heard about Facebook Lead Ads? I would be focusing on the 10 powerful ways to […]
August 14, 2018
In my previous blog post, I have discussed about the definition of SEO and the ways you can use them to help generate leads for your […]
August 13, 2018
In case you haven’t known by now, SEO stands for Search Engine Optimization. However, the most fundamental mistake that occurs during SEO optimization is that it […]
August 8, 2018
August 7, 2018
Many digital marketers are excited to talk about B2BLead Generation. However, few of them know of the strategies for B2B Lead Generation. However, fear not. […]
August 6, 2018
Here are 3 very useful tips you can use to create content. 1. View Your Content as Data
August 3, 2018
Instagram is getting increasingly popular day by day, especially among the millennials. In order to keep up with this trend, you need to start using […]
August 2, 2018
Social media is one of the best tools you can use to generate leads for your business. Many marketers have a perception that social media can […]
July 31, 2018
Today we live in a modernised digital world. Seemingly everything is going digital, including businesses. If a company is not keeping pace with the changes, they […]
July 27, 2018
Most of us understand what Social Media marketing and Search Engine Optimisation (SEO) is all about. But, do you know how these two can work together […]
July 25, 2018
July 24, 2018
July 13, 2018
Collaborations are needed for a successfully marketing strategy as everyone in a team has different ideas, backgrounds and thought processes. In the past, when there […]
July 12, 2018
One of the SEO trends in 2018 is voice search. Voice search this year has surged in terms of market acceptance as well as […]
July 10, 2018
Google AdWords is one of the most effective methods of paid online advertising out there, which is used by many of the organizations today. Google […]
July 9, 2018
Many people do not realize the importance of a good blog post in helping their business to grow. A good blog post helps your inbound […]
July 6, 2018
Nowadays, there are more than 700 million people are using Instagram. Marketers are using it as a marketing platform too. It is normal to […]
June 25, 2018
Boosting website rankings on search engines have started to become a common for most of the business organizations, as it would help to increase […]
June 20, 2018
How can you boost your website ranking in search results? Ranking higher in search engine results is vital in running a successful business […]
June 18, 2018
More marketers are turning to YouTube marketing. YouTube has more than 1 billion users that spend hours on YouTube and generate billions of views every day. […]
June 14, 2018
Traditional marketing alone is not effective in modern day anymore. Traditional marketing is defined when consumers have potential brands in mind and marketing is then directed […]
June 13, 2018
Generating leads remain a high priority for marketers. Every successful sale begins with lead generation. Here are 4 common lead generation mistakes marketers often make; keep […]
June 11, 2018
This blog post is written by Brooklin Nash from Trust Radius. What if I told you spiffy landing pages and drip campaigns were not the only […]
June 8, 2018
Once you’ve optimised your website, launched your blog, and started promoting content on social media and it’s been several weeks, you’re probably starting to see a […]
June 7, 2018
Inbound Marketing is a digital marketing strategy that focuses on putting your product in front of your potential customers only when they are in need of […]
June 6, 2018
Social media is a great platform to generate sales leads for businesses. But you need to invest time and effort.
June 1, 2018
This blog post is extracted by Alex Yusof from our new eBook, “30 Greatest Lead Generation Tips”. Your website isn’t a silo. Marketers must utilize many […]
May 31, 2018
This blog post is extracted by Alex Yusof from our new eBook, “30 Greatest Lead Generation Tips”. Landing pages are one of the most important elements […]
May 25, 2018
The power of selling has shifted from the seller to the buyer. In today’s digital age with a lot of resources online, buyers are the ones […]
May 24, 2018
Imagine a world where people don’t have to be sitting on their desks answering the same old questions again and again. Imagine a world where people […]
May 18, 2018
A/B testing your email campaigns, also known as split testing, means submitting two or more different versions of the same message to a sample of recipients, analysing the reaction to each […]
May 15, 2018
H1s are usually the most visually notable content on any website page. This is undeniably the most important SEO feature of H1s. One thing to remember […]
May 11, 2018
There is nothing more satisfying than hitting a milestone with your increasing number of subscribers. More subscribers are almost as good as money in the bank. […]
May 10, 2018
Are you struggling to generate leads and turn them into customers? Imagine a business with an excellent product and competitive pricing, but no one is buying. […]
May 9, 2018
Lead nurturing is the process of engaging a defined target group by providing relevant information at each phase of the buyer’s journey. If you want to […]
May 4, 2018
This blog post is extracted by Alex Yusof from our new eBook, “30 Greatest Lead Generation Tips”. Calls-to-action (CTA) are the secret sauce to driving people […]
May 3, 2018
This blog post is extracted by Alex Yusof from our new eBook, “30 Greatest Lead Generation Tips”. Yes. It’s one of the most powerful words in […]
April 27, 2018
If you have been following the latest Digital Marketing news, you should have already heard about the Facebook Data Policy change. If you haven’t, here’s […]
April 26, 2018
One of the many ways to drive traffic to your website is through social media advertising. You may then ask, “But why social media?” Simply because […]
April 19, 2018
Video is a powerful tool that marketers can use in their marketing strategy but many do not know how to maximize the use of video […]
April 17, 2018
Source: i New Media High quality leads are the pillar of every thriving B2B business. Hence, sales and marketing teams are always looking for different ways […]