September 16, 2025
TikTok is a video sharing social network that has blown up in the recent year with over 800 million users worldwide. Since its launch in 2016, […]
September 15, 2025
For people all over the globe, 2020 will stay remember as a tough year. The COVID 19 pandemic took a tow not only on our health […]
August 29, 2025
![How to Write Effective SEO Blog Posts: 6 Key Tips [Infographic]](https://ismartcom.com/wp-content/uploads/2021/08/Flux_Schnell_Create_a_visually_appealing_blog_post_photo_in_th_3-1-960x672.jpg "How to Write Effective SEO Blog Posts: 6 Key Tips [Infographic]")
When it comes to content creation, the main focus should always be your audience, and making sure that you produce material that resonates with your audience. […]
November 9, 2022
Social media is important for brand success. But it’s not enough to simply have a social presence; instead, businesses need social media marketing goals that help […]
November 4, 2022
November 1, 2022
What is a social-led brand? Social media is the top-used channel among marketers and is an ever-evolving space for brands, businesses, and creators to be part […]
October 28, 2022
Using link building as part of your SEO strategy can be a roll of the dice. Links are important for achieving higher rankings and search visibility. […]
October 25, 2022
Source: HubSpot Get your leads to do your email marketing for you. If you do email marketing right, you can generate tons of new leads.
October 20, 2022
Consumers in every market are constantly receiving texts, emails, and ads from different companies trying to get their attention — so how can your brand stand […]
October 18, 2022
Mark Zuckerberg announced a change to Facebook’s news feed in July. It’s been split in two! Facebook now has a Home tab and a Feeds tab. The […]
October 14, 2022
Since the start of the pandemic, marketing strategies have relied heavily on online tactics. But what about marketing outside of the digital space, otherwise known as […]
October 12, 2022
Creating content that works requires you to make informed decisions and to make these informed decisions, you need to focus on data-driven marketing and how it can help […]
October 10, 2022
October 6, 2022
A majority of businesses use marketing automation tools nowadays. Around 56% of businesses currently use the technology, and that number continues to grow. Marketing automation software can help […]
October 4, 2022
Facebook is one of the most powerful platforms for advertisers. HubSpot Blog Research found Facebook is the most popular social media network for advertising in 2022, […]
September 28, 2022
As the holidays get near, the uncertain economic picture is on everyone’s mind, including shops and customers. This year, the market will be unpredictable due to […]
September 26, 2022
Making sure that your products are shipped securely and safely is essential. A business can go out of business if merchandise disappears and inadequate protection is […]
September 23, 2022
What do customers who search for you online think of you? Have you examined their perceptions of your company? Wherever people locate your company, do they […]
September 21, 2022
All of us have visited websites that are a complete pain to use. Pop-ups may be overwhelming you, the site may be loading additional advertising and […]
September 19, 2022
The Metaverse is already with us, and it won’t be long before this new virtual environment transforms how companies run and interact with their customers.
September 16, 2022
Are you trying to provide your company, service, or product as much exposure and influence as possible? In that case, Google Ads’ new Performance Max Campaign […]
September 14, 2022
Did you know that a single email has the potential to secure your content high-caliber coverage, hundreds of backlinks, and thousands of social shares? This is […]
September 12, 2022
Do you believe Google cannot find your website? Are consumers having trouble finding your company? Businesses today must put in a lot of effort to get […]
September 9, 2022
So you’ve been tasked with preparing a web analytics presentation for your bosses (no pressure!). This can be a daunting task for many digital marketing professionals […]
September 7, 2022
Virtual reality is the term used to describe interactive pictures or films that let the viewer rotate across 360 degrees of a scene. VR production covers […]
September 5, 2022
If you are an investor, you are aware that an investment is made with the goal of increasing the value of your money through a return […]
September 2, 2022
The majority of brands place more emphasis on digital marketing techniques than on more conventional marketing methods.
August 31, 2022
Today’s marketing strategies must include SEO, or search engine optimization, yet many online retailers fall short of the mark. This is partially due to the abundance […]
August 29, 2022
Your firm can benefit greatly from content marketing. However, before you start to see those results, it may also require a lot of content, which entails […]
August 26, 2022
When done correctly, email marketing has an impressive ROI. While many businesses have great ideas for email marketing, they make a few mistakes that hurt the […]
August 24, 2022
August 22, 2022
Once more, it is that time of year when students prepare for yet another academic year. Retailers are working hard to seize the chance for a […]
August 19, 2022
We’ve all heard of “Death by PowerPoint,” but with all that PowerPoint can do and all the projects it can develop into, why is there still […]
August 17, 2022
You might not notice whether your website is getting old or isn’t working properly when you use it every day. A solid web presence is essential […]
August 15, 2022
When it comes to their marketing techniques, fashion businesses have always been aggressive. And you need an effective social media marketing plan if you want to […]
August 12, 2022
The main goal when creating an app is to eventually make money. Various income models can be used with your app, depending on a wide range […]
August 10, 2022
Have you ever pondered how to stay current with social media and the changes that appear to occur suddenly? We’ve all engaged in it. When you […]
August 8, 2022
Healthcare and social media work well together. Social media has developed into a significant source of health and knowledge. They might, however, also turn into a […]
August 5, 2022
Selling to customers and upselling them is not what marketing is about. Instead, it’s about communicating, deeply comprehending what most resonates with people, and providing value […]
August 3, 2022
For every investor, getting a return on their investment is the most crucial factor. Investors invest in startups primarily in order to increase their financial returns. […]
July 29, 2022
One of the finest ways to advertise your company and items online is to set up a Facebook Ad. In addition to having the most subscribers, […]
July 27, 2022
With 500 million monthly active users and the third-most downloaded app globally, TikTok is a well-known social media network that you’ve probably heard about. While Gen-Z […]
July 25, 2022
There is no shortage of choices when it comes to digital marketing. But more importantly, you probably already know what you want: marketing supported by a […]
July 22, 2022
The potential for marketing in the worldwide beauty and cosmetics sector has increased significantly over time. For many emerging and less well-known firms, breaking into such […]
July 20, 2022
Millennials have long been a contentious issue for HR and personnel management experts. However, Generation Z (also known as Gen Z) has soon overtaken them in […]
July 18, 2022
You enjoy data. Nothing is more satisfying for you and your customer than a chart that illustrates how well a campaign is doing.
July 15, 2022
Naturally, as marketers, we started to make assumptions about how digital marketing would operate in a brand-new virtual environment.
July 13, 2022
Did you know that compared to standard Google text search advertisements, Google Shopping Ads might have a 20% higher CTR? This is due to a number […]
July 11, 2022
One of the best marketing strategies for boosting sales and conversion is referral marketing, sometimes referred to as word-of-mouth marketing. Referral marketing is exactly what it […]
July 8, 2022
In contrast to traditional marketing strategies, firms are now adopting digital marketing techniques more and more to raise brand awareness, develop a customer base, and achieve […]
July 6, 2022
NFT and cryptocurrencies are not unfamiliar concepts to anyone working in the digital marketing sector. We’ve all heard in recent years that businesses are increasingly incorporating […]
July 4, 2022
What Role Does Google My Business Play in Digital Marketing?
July 1, 2022
Is there a lead capture page on your website? If not, your company’s growth is most likely coming to a halt. Without this effective lead capture […]
June 27, 2022
June 22, 2022
Lead Scoring is a methodology used by sales and marketing departments to determine the worthiness of leads, or potential customers, by attaching values to them based […]
June 14, 2022
May 20, 2022
Turning prospects into loyal customers is a multi-step process requiring the combined efforts of cross-functional teams. When marketing automation and CRM software work together, they provide […]
May 17, 2022
What Is Quora? And Who Uses It? Quora is a social question-and-answer website, founded in 2009. Over the years, Quora has earned a reputation for crowd-sourcing the […]
May 9, 2022
Google’s keyword match types ensure that the amount you spend on your Google Ad campaigns is well spent, ensuring you don’t waste your precious money drawing in unqualified […]
December 30, 2019
December 20, 2019
What mobile apps do you normally use for booking a taxi? Grab? Or Gojek? There are numerous taxi mobile applications (apps) companies that are […]
December 13, 2019
Have you ever tried using ‘giveaways’ in your social media strategy? Does it work? Undoubtedly, ‘giveaways’ are the best way to gain engagement from your potential […]
December 4, 2019
If you’re running a business, learning about the current marketing trends is crucial and being able to stay on top of where digital marketing is going […]
November 22, 2019
People love checklists. That’s because it is a good way to remind oneself of their to-do items and avoid making careless mistakes. But more […]
November 15, 2019
In terms of easily linking people from all different countries and cultures, technology has turned the world into a global village. Sharing information is more accessible […]
November 13, 2019
In order to generate sales leads easier and quicker, we have adopted technologies to help us do the tough work. With the spread of messengers, […]
November 12, 2019
There is a common misconception about attention that most marketers nowadays like to refer to: the average person has a shorter span of attention than the […]
October 25, 2019
Having a loyalty program is very common for businesses to attract and keep customers revisiting their stores. Research says that 40% of online shopping revenue comes […]
October 16, 2019
Make your website work smarter, not harder, to generate more qualified leads and customers. Learn how with the help of conversion rate optimization.
October 15, 2019
How often do you experience your business the way your customers do? Do you follow a consumer’s journey and see where there are friction […]
September 27, 2019
Though it may seem like an impossible feat to beat out Wikipedia for Google’s answer box spot, it’s completely doable. According to Google, “Featured snippets are […]
September 20, 2019
Source: The Weidert Group As a partner working with HubSpot for more than 6 years and one of the pioneers of adopting HubSpot in Singapore, […]
September 13, 2019
Snapchat still boggles the minds of many. An app, based around the idea of taking photos that you’ll only see for a few […]
September 11, 2019
With the popularity of digital media and User Generated Content, comes with the price of the spread of confusing and inaccurate messages, which is more popularly […]
September 9, 2019
Facebook estimates your ads’ performances by calculating both the positive and negative feedback from the ads. Therefore, it is important to have higher ad […]
August 30, 2019
August 24, 2019
Are you aware that Facebook launched a new tool this week? The main purpose of this tool is to give users better control […]
August 20, 2019
The long National Day/ Hari Raya Haji holiday was the best opportunity for local and global brands to involve themselves in the celebration and boost sales. […]
August 15, 2019
If you’ve been anywhere near the world of marketing in the last few years, you’ve probably heard of the term “buyer persona.” It’s tossed […]
July 26, 2019
If you’re a millennial, you might know the latest social media hype that people from Hollywood celebrities to even your 10-year-old niece is following – FaceApp. […]
July 18, 2019
Don’t let your customers get away! According to Google, visitors who experience a load time of seven seconds or more are 113% more likely to bounce […]
July 12, 2019
Did you know that 97% of marketers today use social media to engage with their audiences? Since marketing and social media is like bread and butter, […]
July 9, 2019
You might not realise it, but your headline could be the reason you’re losing traffic. In fact, on average, only 20% of those who read […]
July 4, 2019
Traditional search is starting to have to share a piece of the pie as an increasing number of voice search options are gaining a […]
June 27, 2019
Have you wondered why some Instagram accounts have many followers and likes, while your page is struggling to amass followers and attract the desired audience? Well, […]
May 13, 2019
Social Media is a Restaurant’s Best Friend and today, there are more reasons than ever for you to implement it to Grow your Business and […]
May 8, 2019
Email marketing has become an essential tool for businesses ever since the introduction of the Internet, and now even more so with the growth of Inbound […]
April 22, 2019
Instagram has 700 million monthly active users. There is no doubt that Instagram is one of the most powerful social media platforms you can use to […]
April 12, 2019
More and more marketers are turning to YouTube marketing everyday. YouTube has more than 1 billion users that spend hours on YouTube and generate billions of views […]
April 5, 2019
When it comes to being found online, Search Engine Optimisation (SEO) is the key. Learning SEO as a skill can be helpful for anyone who […]
April 3, 2019
Facebook is one of the most popular social networking platforms in the world! This is extremely good news for marketers because more users equal more potential customers. Let me […]
March 28, 2019
Search Engine Optimization is the process of improving your website ranking so that it attracts more visitors through the use of search engines. In Inbound Marketing, this is […]
March 22, 2019
So what is Artificial Intelligence or AI? Artificial intelligence is the study (and building) of systems that can make intelligent decisions which would be considered smart […]
November 16, 2018
November 15, 2018
October 30, 2018
Social Media is undoubtedly an extremely useful tool for lead generation. It serves as a platform to interact with different viewers and engage with them. If […]
October 23, 2018
October 10, 2018
The process of consistently producing quality content is termed as content marketing. You need not invest heavily in advertising. You can attract higher traffic to your […]
October 8, 2018
You might have heard of the terms inbound marketing and inbound methodology. By using such an approach, you can attract strangers who become visitors, and successfully […]
October 1, 2018
According to Wikipedia, telemarketing is a method of direct marketing in which a salesperson solicits leads to purchase their products or services, either over the phone […]